A day dedicated to acknowledging women and their role in society, International Women's Day celebrates the achievements of women from all walks of life. For Women's Day 2022, Styldod Inc has interviewed real estate professionals to show you their lives from an insider’s perspective. Is real estate truly a man’s world or is it the other way around? Let’s find out how women in real estate are carving their niche in the business.
Women have been part of real estate since the industry’s inception in 1794. The first woman to join as a real estate agent since the establishment of NAR back in 1910 was Corrine Simpson and women have come a long way since. According to NAR’s 2021 member profile, 65% of all real estate agents are women. And guess who is a typical realtor in the US? A 54- year-old woman who has attended college and is a homemaker.
Women have overcome strenuous challenges, from pay inequality to the proverbial glass ceiling to make a mark in the professional world. This Women’s Day 2022, Styldod celebrates women who have made their mark in the real estate industry. We have interviewed and in some cases collated the life stories of #womeninrealestate to create infographics that can serve as inspiration for other real estate professionals. From their achievements to their favorite hobby, we are bringing their stories to your social feed.
We also interviewed women from our team to commemorate their contribution to the company’s growth. Apart from this fun yet inspiring infographic, we are hosting a giveaway on our social media channels!
To make this Women’s Day 2022 even sweeter, we’re also providing all our lovely customers with an exciting offer. Use code WD20 at checkout when order value above $100 to get a flat 20% off on all our services. Here’s how you can redeem this offer:
Good News! This offer is now extended till the 15th of March, 2022 to help women in real estate succeed in the pursuit of success.
The icing on this scrumptious cake would be our free printable roadmap to build a career in real estate for all the budding real estate agents out there. This guide will also help you figure out if real estate is the right career choice for you.
It’s our honor to work in an industry that can boast of strong and inspiring everyday women as well as business icons. That’s why this International Women’s Day week is extra special for us and the whole team here at Styldod. That’s why we’re hosting a giveaway that could get you a Flat 100% off on any Styldod service of your choice. Here’s how you can enter this spectacular giveaway:
Hoping to see you actively participate in this campaign.
Here’s the first story as promised, the inspiring entrepreneurial journey of our very own Co-Founder, Shital Gohil.
We asked some questions to our dear co-founder Shital Gohil to know how she explored new opportunities and took risks to stake her claim as an entrepreneur. Styldod draws immense inspiration from her and she’s the design backbone of our company so it’s only natural we wanted to serve up her story to inspire other women.
Shital’s desire to democratize design took birth much before Styldod. During her time running an interior design practice, she understood the importance of 3D representations which helped better communicate designs to clients.
“Five years ago I imagined a system where a hundred designers could create designs using software, out of a central facility, and have clients communicate on calls - a new way of scaling a design practice where designers could focus on being creative and customers could have an inexpensive solution because of the low-touch model."
But before she deep dived into the idea, she went on to do a Masters in automotive design and followed it up with a long stint in a prestigious firm to gather experience.
Her tryst with Styldod began when her paths crossed some of Styldod’s founding team who were looking for someone to lead design. After six months as an employee, she was offered the option to be a full-time co-founder in September 2015 with a considerable stake in the company.
“I was excited to join my co-founders to achieve our vision of automated, algorithmic design generation. One of the key challenges was to re-envision design principles from a very different frame - one that lends itself to algorithmization. Being a designer myself, it was difficult at first to accept that the creative-cognitive process of designing can be automated. However, as I learned more of the tenets of algorithms and programming, and my co-founders immersed in design, we were able to connect the dots.”
Today, Shital leads the design and delivery operations for Styldod, a function that is at the crux of our business.
When asked for advice and thoughts she’d like to share with other women in the real estate industry, here’s what Shital had to say:
“ Life is tough; you keep at it; remember you have tremendous strength to fulfill your goals. You are enough; it is you who you have been looking for all the while. Learn to let go, and everything will follow your way. Pay attention to the feelings; it is far more important than the selling price of the house. You are in the business of selling feelings and buying dreams.”
Our creative team also has ingenious women who have unique yet grounded stories to share.
Neha is a Daily Operations Head at Styldod, who diligently strode through a fast-paced career. She loves designing and organizing things to keep me productive and positive throughout the day. She says, “My supportive team always has my back “and she considers Styldod her second home. She recently discovered her entrepreneurial bug and founded her silver jewelry brand. Being a sucker for homemade food, she loves cooking.
Preksha handles design, training, and management in the company, ensuring quality delivery of services to clients. She says, “A good cup of tea, sunshine creates a refreshing ambiance in my workspace”. A quote she goes by is, “It’s our choices that define us, far more than our abilities”. She cherishes her supportive peers who haven’t met each other yet due to the pandemic. An ace performer in college, she won a sponsored trip to Dubai, for being in the top 1%. Her favorite hobby is unwinding through reading books and looking at things from a new perspective.
There’s no real estate industry without women. Here are 5 women in real estate icons from brokerage to technology, who have made a mark in the industry with their passion & knack for the business.
1. Barbara Corcoran, Founder of The Corcoran Group
Built her real estate company from $1000 to a whopping five billion dollars
2. Dottie Herman, Chief Executive Officer of Douglas Elliman
Herman is the richest self-made woman in American real estate & the current CEO of Douglas Elliman.
3. MaryAnne Gilmartin, President and CEO of Forest City Ratner Companies
Honored in 2017 with the Real Estate Board of New York’s prestigious Bernard H. Mendik Lifetime Leadership Real Estate Award.
4. Sarah Leary, Cofounder of NextDoor
More than 40% of US neighborhoods have adopted her application to connect in the hyperlocal context
5. Sarah Susanka, Author and Home Visionary
Credited to have initiated the tiny house movement, a movement which considers how to build a better house, not a bigger one aiming for quality over quantity. She’s the author Home By Design
Despite facing several challenges, women are at the forefront of this industry. They are moving out of their homes, taking risks, and striving towards an exciting career path. Sure, women have to wear many hats, but with support and encouragement, they can be truly unstoppable. We hope that this Women’s Day 2022, these stories motivate you to strive harder to reach your goals.
We’ll bring out more such stories of inspiring women real estate professionals in the coming days. Meanwhile, do check out our interview with Michigan-based realtor Anita Beaman to know what keeps an agent going and real estate entrepreneur Lauren Tucker’s eco-conscious approach to business.
Styldod is a design-tech company that aims to simplify real estate marketing and help agents present homes in their most favorable light online by reimagining and automating the listing photography process. Having begun as a virtual staging company, today, Styldod has affordable and best-in-class products and services for every facet of real estate marketing and photography. Styldod’s suite of services includes virtual staging, image enhancements, floor plans, virtual renovation, 3D renders, 360-degree virtual tours, and Matterport virtual staging, to name a few. We're trusted by over 10,000 realtors from all over the US and from agencies like ReMax, Coldwell Banker, Keller Williams. Know more about us at https://www.styldod.com.