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Real Estate Marketing

8 Best Places to List Rental Property

Choosing the right rental listing website can save you a lot of time when it comes to showcasing your rental properties and discovering your next tenant. With the increasing number of property management software platforms, it can be challenging to figure out which site suits your rental listings the best.

To simplify things, we've assessed eight top rental websites for advertising rental properties. Here, we outline the key features of each, making it easier for you to pick the site that aligns with your marketing strategy.

8 Best Places to List Rental Property

1. Avail


• Choose the Unlimited Plan at $0 or opt for the Unlimited Plus Plan at $5.00 per unit per month.

Additional Fees:

• A $55 tenant fee covers a bundle of required background checks.

• Landlords on the $0 listing plan are subject to a $2.50 bank transfer fee.

Key Features:

• Avail stands out with its diverse tenant screening reports.

Why We Recommend It:

Avail's tenant screening process surpasses the norm, extending beyond typical criminal background checks and credit evaluations. Their comprehensive approach includes insights into potential tenants' eviction history and advanced criminal checks, covering lists like terror or sex offender registries.

Pros & Cons:


• Offers an extensive range of screening reports compared to other listing sites.

• Tenants bear the cost of screening reports.

• No fees for landlords on the premium plan when tenants pay via a bank account.

• Simplifies rent collection for landlords.

• Transparent system for tracking repairs, expenses, and rent credits.


• No mobile app is available.

• Tenants face fees on each payment if the landlord is on the free plan.

• Limited listing inventory.

• Short list of search filters.

2. Zillow Rental Manager

Listing Costs:

• Get started with a basic listing for free or opt for a premium listing at $29.99.


• Renters are subject to a $29 fee.

Key Features:

• Enjoy the convenience of a built-in tenant screening service.

Why We Like It:

Zillow Rental Manager takes the lead as the ultimate rental listing site, offering an extensive range of data and services. With the largest property inventory, the highest site traffic, and a suite of services covering everything from marketing to rent collection, it provides an all-encompassing solution for landlords.

Pros & Cons:


• Boasting a vast database, Zillow Rental Manager provides an extensive selection of properties.

• The built-in tenant screening tools enhance the screening process.

• Creating an appealing listing is easy and straightforward.

• The platform streamlines the listing and renting procedure for user convenience.

• A mobile app adds to the overall user experience.


• The platform lacks the option to categorize a property in a specific neighborhood.

• While the initial listing is free, subsequent listings incur charges.

• Managing security deposits and other fees may prove challenging with the available tools.

• The lease builder feature is only accessible in specific states.

3. Realtor.com

Listing Cost: Free

Listing your property on Realtor.com broadens its reach, given its popularity with over 40 million monthly visits. Tenants find it convenient to search for properties with real-time listings. As a landlord, you also benefit from tools that assist in engaging potential tenants. The website provides links to financial calculators, useful for both tenants and landlords.

However, it's important to note that Realtor.com only permits licensed agents, excluding sale-by-owner listings, which may limit competition.


1. Convenient mobile app for easy access

2. Free service

3. Tools to help engage potential tenants

4. Diverse browsing options in the available listing database

5. Reduced competition

6. Extensive audience reach


1. No option for 'sale by owner.'

4. Rentometer

Pricing: Rentometer offers a range of plans, starting from $29 per month for the basic plan and $199 annually for access to all features. Additional fees apply for higher-end services, with specific prices not explicitly listed.

Key Features: The platform excels in providing quick and accurate rent comparisons.

Why We Recommend It

We recommend Rentometer as the top platform for discovering cost comparables due to its exclusive technology, which offers rent comparisons derived from input provided by other landlords.

Pros & Cons


• Instant access to rent comparisons

• Streamlined and user-friendly form

• Complimentary seven-day trial


• The absence of a dedicated mobile app

• Fees associated with most higher-end services

5. Zumper

Listing Cost: Free

Zumper, established in 2012, provides a seamless rental experience through its effective listing services. It's a user-friendly platform that simplifies the apartment search process. With Zumper, you can post listings for free, review tenants' credit scores and eviction histories, and manage rent payments online.

Additionally, your listing is automatically shared on another platform to expand its reach to more potential renters. Zumper's straightforward rental process connects tenants with property owners and landlords.


• Real-time listings for renters

• Easy landlord-to-renter matching process

• Online screening and rent collection services

• Free listing option


• Does not offer financial and maintenance tracking, unlike some other platforms

• Has a smaller audience compared to alternative listing platforms

6. Apartment List

Listing Fee: Free until you find a tenant.

Apartment List is perfect for renters with hectic schedules who want an easy way to find apartments. Users simply answer a few questions about their preferred apartment size and type, and the platform's algorithm creates a list of the best matches. The provided answers help filter down the options, simplifying the apartment search. The platform's distinctive method generates quality leads, making it a great option for landlords and property managers.


• Comes with a mobile app

• Listing is free of charge

• Tenants can personalize their searches


• Listing fees can be expensive after finding a tenant

7. Craigslist

Listing Cost: Free

Craigslist is a popular platform for finding rentals, making it easy for landlords to list their rental properties for free. It's user-friendly and effective in getting your property noticed. However, unlike some other platforms, Craigslist lacks screening, management, and rent collection tools. Another drawback is the presence of fraudulent users who may misuse your property images.

Pros & Cons:


• Attracts a large number of users

• Free for both renters and landlords

• Widely used with a broad audience

• Simple and straightforward posting and editing of listings


• Limited features and lacks screening tools compared to other platforms

• Prone to spam or scam listings as it operates without regulation

• Listings are not in real-time, posing a potential challenge

8. Apartments.com

Listing Cost: Contact for pricing details

Fees: $29.00 + tax for screening reports and application

Features: Ability to tag listings by neighborhood

Why We Selected Apartments.com

Apartments.com stands out as an ideal platform for attracting qualified applicants due to its application fee, which prompts potential tenants to thoroughly assess listings before applying through the mobile app. This feature is advantageous for landlords as it encourages applicants to carefully review property details such as pricing, size, and rules before submitting their applications.

Pros & Cons


• Offers multiple map overlays, allowing renters to refine their search criteria

• Includes a variety of property types, including condos, apartments, houses, and townhouses

• Application fee imposed on prospective tenants


• Some app users have reported problems with updates and sorting capabilities

How Can You Choose the Best Rental Listing Sites?

When choosing the right rental listing site for you, there are a few things to think about. First, check the cost and fees associated with each site. While many are free, some take a commission from the rental fee, and others might increase fees the longer your property is listed.

Another important factor is the user experience. Look for a listing site that's easy to use and allows you to filter results based on your preferences. Sites with screening and management tools are a big plus for your rental business.

It's also a good idea to go for a reputable listing site with positive feedback. Opt for high-traffic sites to reach more potential customers and steer clear of those with complaints and negative reviews. Choosing the right place to list your rental property means you can list it, then relax and handle inquiries easily.

Closing Thoughts

In the vast landscape of rental listing websites, the key is finding the perfect match for your property needs. Whether you prioritize extensive tenant screening, an all-in-one solution, or a straightforward, free listing option, each platform has its unique strengths. Consider your preferences, budget, and the features that matter most to you. With this guide, you're equipped to navigate the rental terrain and choose the platform that aligns seamlessly with your property management goals. Happy renting!


1. How do you market a place for rent?

To market a place for rent follow these tips:

• Optimize your rental listing by emphasizing key features

• Determine an appropriate rental price

• Promote your rental listing effectively on online platforms

• Strategically time your listing in accordance with market trends

• Utilize social media for enhanced visibility of your rental listing

• Use word-of-mouth marketing and 'For Rent' signs

• Ensure an exceptional tenant experience

2. What site has the most rentals?

Zillow Rental Manager stands out as the best rental listing platform, boasting an extensive range of data and services. With the largest inventory, highest site traffic, and a comprehensive suite of landlord services, it seamlessly guides property owners through the entire process from marketing to rent collection.

Rahul Agrawal

Co-founder and Chief Business Officer at Styldod

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