Rahul Agrawal
About Author
August 1, 2020
 in 
Virtual Staging

Virtual Staging vs Real Staging

In the real estate world, home staging is not a new concept. It has been used for years to tell a story to prospective buyers and create a vision of what life would be like in a home. There’s no doubt that home staging is the quickest way to sell a home for top dollar. However, recent years have witnessed the winds of change – professional home staging has gone virtual.

Virtual staging, the shiny new marketing tool, is turning heads in real estate. And why not? It’s 100% digital and a cost-effective alternative to actual home staging.

What Is Virtual Staging?

Virtual staging is a technique that allows designers to digitally furnish and decorate a room for online photographs. It transforms vacant spaces into realistically furnished,beautiful, three-dimensional rooms.

The fundamental difference between traditional staging and virtual staging is the fact that traditional staging showcases a property as it is, while virtual staging shows property as it could be.

In virtual staging, a photograph is all you need to get the room virtually staged. The professional virtual staging designers then work their magic on the photograph. They place furnishings from a catalog of computer-generated items—chairs, couches, coffee tables, mirrors, decor, rugs, plants (you name it, and it’s there!)—in the photo to give the space the desired look and ambiance.

With 99% of millennials, 89% of baby boomers, and 77% of the silent generation searching online for real estate, virtual staging is rapidly growing in popularity and has become a preferred way of staging a home.

Benefits of Virtual Staging

1. Better Speed to Market

Traditional staging is a technique to stage and design a home physically. It requires manpower, real furniture, and décor items. Moreover, it takes time and effort. And in today’s market, time is money. Getting your property listing up and running in the shortest time possible is crucial. With virtual staging solutions, turnaround times are shorter – just a few business days – thus, you stand a better chance of making a sale quicker.

2. A Wide Variety of Design Elements

The virtual staging designers aren’t limited to the availability of physical pieces of furnishing. With their vast portfolio of furnishings and décor options with endless style, color, and size choices, they can create a customized space for your buyer demographic.

Does your buyer prefer rustic over modern? Aranch-style home, probably? The virtual staging editor can fill the space with exactly what you or your clients are looking for.In other words, virtual staging allows you to address the exact needs and wants of your target market.

3. Enhanced Visual Appeal

When you are selling a property, you are actually selling a lifestyle. When you show empty rooms to your buyer, they don’t leave much to the imagination and fail to attract the buyers. In a world where 80% of home sales start online, you need to do everything to get your listing stand out and get people excited about it. Virtual staging helps you convince the buyer by showcasing a home that is a visual representation of how it would look like when it’s being used.

4. Cost-Effective

When you are selling a property, you are actually selling a lifestyle. When you show empty rooms to your buyer, they don’t leave much to the imagination and fail to attract the buyers. In a world where 80% of home sales start online, you need to do everything to get your listing stand out and get people excited about it. Virtual staging helps you convince the buyer by showcasing a home that is a visual representation of how it would look like when it’s being used.

5. Increased Home Sales at Higher Price

Home buyers get attracted to photos of homes with well-furnished interiors rather than photos of an empty home. Virtually staged rooms with comfortable sofas, nice bookshelves, and beautiful décor help them get a feel of what it would be living in a house as beautiful as this. If they are convinced with the idea of making it their home, they are quick to respond to your offer, and you are likely to close the deal at a price higher than you had expected.

Are you ready to sell your property? Let Styldod help you sell your listing faster and for more money. Styldod is the first design-tech startup in the world to have automated interior design and 3D modeling. Contact us today for hassle-free and inexpensive virtual staging solutions.

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